Hi!

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I've always loved to observe the daily life of mine and others. When I enter stores, unpack packages of products, and go to websites. At the same time, I imagine myself as a clerk working at the store, a person who received the product as a gift, and a person who knew nothing about the website, etc. Since they’re all different kinds of users—with all different perspectives.
I constantly ask questions and share thoughts with myself and others about what we felt from what we observed and experienced as users. Based on what I learned from observation and shared thoughts, I create experiences with my strength: storytelling, zooming in and out a project, image-making, and typography.
I constantly ask questions and share thoughts with myself and others about what we felt from what we observed and experienced as users. Based on what I learned from observation and shared thoughts, I create experiences with my strength: storytelling, zooming in and out a project, image-making, and typography.